Since its launch in 2000 Betfair has gone on to become the worlds leading betting exchange. Not only do they have a workforce of over 2300 people worldwide, but they also boast a massive clientele base of over 4 million customers. The company, based in the UK, claims to have over 20% better odds than traditional bookmakers due their unique way of player-to-player betting. They themselves set very limited lines on any event with the majority coming from other punters. As it’s these punters who set the lines it means that there is no need to set any ‘juice’ or mark up on the odds, resulting in them offering higher odds than many online bookmakers.

The Betfair brand is now one of the spearheads of the online betting scene and a customer base to boast resulting in the company being one of the largest online betting portals worldwide.

Sports betting and gaming offers

If you register anew account today with Betfair then you will become eligible to take advantage of their generous £25 free bet. The offer is basically a 100% match deal where you can deposit between £10 and £25, depending on your deposit your account will become available for a free bet. The free bet will be based on your first bet and if you happen to lose that bet then Betfair will credit your account with the equivalent free bet.

On top of this sportsbook offer the same account can make casino and poker bonuses eligible to that same betting account. Their casino bonus will allow you to gain up £200 of casino chips depending on your deposit. It’s worth noting at this point that the casino, poker and sportsbook all work under separate wallets meaning the money for each is kept separate, but easily interchangeable. Registering to play poker at Betfair allows you to take part in their $2500 welcome freeroll.

Interface and features

The most obvious place to start with a site like Betfair is the fact that it works like no other betting site. It’s essentially an exchange meaning you bet against fellow punters, rather than the betting site itself – hence better odds – giving you the option of either backing or laying a result. Whilst these sorts of features may put off a few punters new to online betting, the concept is actually very simple and the site is set out so well that it’s hard to go wrong. Incorporated into the site are numbers of walkthrough guides explaining every step for people unsure of betting exchanges.

As the site is a betting exchange it gives you so much more flexibility than other sportsbooks. You can see the lines set by other punters for yourself and then can make the decision whether to back at the right price or lay if that seems a better option. As there are two options this then opens the door for a whole host of betting strategies that can be manipulated by taking advantage of these features.

Betfair also offer one of the largest online streaming portals. The channel includes a host of sports from around the world but the key feature comes in the form of each stream being integrated into that specific betting market. If you decide that you simply want to watch the stream then you can open the pop-out window to simply enjoy that specific game, match or race.

The largest part of their site, without question comes from their live betting portal. There are so many markets all available to bet on as each event takes place that it simply blows other bookmakers out of the water. The main reason is basically that Betfair don’t need their own employees to monitor and set lines, the punters do this for them. This takes a lot of the man power out of setting markets and adjusting to each situation in any sports market.

Possibly the highlight of the site comes from the extra information Betfair have available to their punters. Things such as the Betfair forum, bet checker, time form, football results and match ups, sporting head to heads and so much more. The information is there for you to take advantage of and we have yet to another betting platform offer such in depth information.